As a Ford Certified collision repair company, we know exactly what it takes to repair your Ford car, F150 aluminum truck, or SUV after you’ve been in an accident. That’s because at Mike’s Auto Body, we have committed to meet the strict guidelines to be a Ford Certified Collision Partner and return your vehicle’s integrity and safety.
To be more efficient and productive, Mike’s has designated two of its locations (San Ramon and Lafayette) to perform the Ford repairs. This way, they can specialize in Fords and have all of the necessary tools they need on-hand, as well as featuring all of the aluminum-related equipment and necessary OE parts.
Only those body shops that can adhere strictly to a Ford Certified Collision Repair Program, use only Original Ford parts and offer lifetime warranties on all Ford repairs can proudly display the plaque that says, We’re Ford Certified! At Mike’s, we are proud to have earned this distinction and stand ready to help F150 drivers, as well as drivers of all makes and models of cars, trucks, vans, & SUVs, preserve the safety and value of their vehicles. Our goal is to return your vehicle to its pre-accident condition and offer you peace of mind that your Ford has been repaired back to its original factory-built standards.
Mike’s Region Manager Tony Castagnetto knows how relevant OE certifications are and how they can put a shop in a prime position to shine on a popular brand—like Ford. “There are definitely a lot of benefits and advantages for being Ford certified. We get more and more Ford F150s in here all the time. We have full access to all of the most up-to-date vehicle repair information, which is invaluable because it’s continually updated all the time.”
Count on the fact that we will use only Ford Original Equipment collision replacement parts on your Ford vehicle. By using OE parts, we will be able to restore your Ford F-150 back to its pre-accident condition while meeting the requirements that Ford stipulates for structural integrity, protect your truck from corrosion, and help to withstand dents and dings.
Using OEM parts on your Ford aluminum truck also helps to return your vehicle to its pre-accident state, decreases repair time, retains its resale value, and fully protects passengers in the case of another collision. Additionally, these parts meet every level of testing for your truck and are covered in your original manufacturer’s warranty from the Ford Motor Company. Aftermarket parts sold by other dealers or auto body shops could void your new vehicle warranty.
Manager in San Ramon Joe Drago is well aware of the fact that the future of the collision repair industry revolves around factory certifications. “The car manufacturers began developing better certification programs several years ago and it has really helped the industry,” he said. “With today’s highly sophisticated vehicles with multiple computer systems, sensors and cameras as well as aluminum construction, we need specific Ford training and the right information, so we can fix these cars right.”
Brian Tilly, Manager at Concord VDM explained that it’s not easy to become Ford-certified and that only shops like Mike’s can even qualify. “The people from Ford came here from Detroit to meet us and inspect our two facilities. They sensed our shared passion for Ford and doing the best repairs we possibly can. So, we were delighted when we received the news—yes we’re Ford certified!”
Known as “San Francisco Bay Area and Northern California’s Diagnostic Experts” TechZone in Concord, CA has been providing technical services for Mike’s Auto Body for the past 14 years. During that time, both companies have flourished and expanded their territories.
As automotive technology has changed dramatically over the years, TechZone has been able to pivot when needed and provide continued top-shelf services to companies like us. ADAS is the most important technology for self-driving cars and, as a result, it has become one of the fastest-growing automotive electronics segments in the world.
By staying on the cutting-edge and positioning itself as a leading expert when it comes to airbags and ADAS (Advanced Driver-Assistance Systems), TechZone President Matt Patterson has seen this industry change in many ways, most of which revolve around ADAS.
ADAS refers to a combination of electrical systems that are focused on automating and improving all of the vehicle’s other systems to ensure better, safer driving. It includes a mix of 12 technologies that primarily work using three types of sensors: RADAR, LiDAR, and CAMERA.
Patterson has changed as car technology has changed. “Back when we started, our main focus was on airbags, but now we have to deal with literally every computer-related part of the vehicle,” he said. “At first, we were hired to work on airbags, repair harnesses and doing dashboard installations.”
Today, TechZone’s crew visits all of Mike’s locations to handle diagnostics, perform light clears and wiring repairs right in our shop’s bays. Patterson and his team visit our locations to troubleshoot and re-calibrate adaptive features that automate lighting, provide adaptive cruise control and collision avoidance, pedestrian crash avoidance mitigation (PCAM), incorporate satnav/traffic warnings, alert driver to other cars or dangers, lane departure warning system, automatic lane centering, show what is in blind spots, or connect to smartphones for navigation instructions.
Mike’s Director of Marketing Dane Dearlove discusses his company’s relationship with TechZone and the value they bring to the team. “At Mikes Auto Body, we are constantly doing everything possible to stay on top of all technological changes made by the car manufacturers,” he said. “The pace of change has sped up dramatically, especially with the addition of the new substrates being used and the safety systems being added as standard features. To stay up to date completely, we look for strong technical partners who bring a level of expertise that is needed. TechZone fits perfectly in to that category for us.”
Although inventors and car manufacturers began experimenting with airbag designs as early as the 1950s, it wasn’t until the mid-1970s that they were widely used in passenger vehicles in the United States. Frontal airbags have been required in all new passenger vehicles since the 1999 model year.
When an accident occurs, the crash sensors measure the impact. If it is severe enough, the sensors signal the inflators to fill up with gas. The bag bursts at a maximum of 200 mph in a fraction of a second. That’s faster than a blink of an eye!
From 1987 to 2012, frontal airbags saved 39,976 lives, according to the National Highway Traffic Safety Administration (NHTSA). In addition, they reduced driver deaths by 29 percent and those of passengers 13+ by 30 percent. Side airbags have saved 2,252 lives as of 2012.
Carmakers are constantly developing new ways to use airbags and that’s why TechZone has to stay on top of the technology to be an industry leader. “Some vehicles now have inflatable seatbelts, dual front airbags, front-center airbags, seat cushion airbags, curtain airbags and external hood airbags, Patterson said.
Dual front airbags are two separate airbags while a dual-stage airbag is a single airbag, and typically dual-stage is deployed for the driver side. When the frontal airbags are to deploy, a signal is sent to the inflator unit within the airbag control unit. An igniter starts a rapid chemical reaction generating primarily nitrogen gas (N2) to fill the airbag making it deploy through the module cover.
In today’s world of collision repair, companies like ours will need more and more technical support and that’s why we will be well ahead of the game by working with a company like TechZone Automotive Technical Solutions in Concord, CA.
Tuesday, December 3 was a very lucky day for Rossmoor resident Nathan Roundy. He won at TV Bingo and then hit the Lucky Circle drawing all during the same night. This double win was unprecedented and if you can listen carefully, you can still hear the buzz throughout the Rossmoor community! By winning the Lucky Circle drawing, Nathan and his wife Lynn Lively received a $100 gift certificate for Il Pavone restaurant in Walnut Creek, CA donated by Mike’s Auto Body
It is a rare event for one person to win both on the same night, especially when you figure that approximately one thousand players participate in TV Bingo every month.
Nathan celebrated his win with the people who all played a part of winning both. Patty Smith, Paula and Dennis Krauss, as well as Nathan’s wife, Lynn Lively. Lynn had put Bingo on “pause” while she turned on the oven for dinner.
While in the kitchen, both Lynn and Nathan’s phones rang simultaneously. Patty was calling Nathan, and Paula was calling Lynn, both shouting “You won Lucky Circle!” Call Channel 28 right now!” To win the prize, Nathan had to respond promptly and thank goodness he did.
“We are so happy to have Mike’s Auto Body as a sponsor for things like our TV Bingo and golf tournaments,” Lynn Lively said. “If anyone here gets into a fender bender, they take their vehicles to one of Mike’s locations and they know they’re an honest company.”
Mike’s Dane Dearlove is proud and pleased to be associated with Rossmoor on several levels for more than a decade. “The folks in Rossmoor are simply wonderful people,” he said. “By supporting their community with Bingo Prizes, golf tournaments, and automotive educational classes, we always feel we are supporting in ways that are special to them, and we know it is very much appreciated. This creates a special relationship for us with a group of very special people. We feel that we are blessed to have the opportunity.”
Many TV Bingo winners win gift certificates from Il Pavone restaurant that are donated by Mike’s. Restaurant Owner Nick Bigotti likes working with Mike’s for several reasons. “We went to one of their car giveaways and we thought, wow these people are amazing,” Bigotti said. “Rossmoor residents like us because they are from a generation that really values service. Participating in the Bingo pays off in many ways because our name gets mentioned the first Tuesday of every month.”
Sal Contreras, a long time member of Mike’s marketing team, has been a big part of the long relationship with Rossmoor over the years. “It’s a very fun way to spend an evening for the people at Rossmoor and we’re delighted to be sponsors of Bingo Night for the last 11 years,” Contreras said. “We appreciate the Rossmoor Community and have developed some special relationships with the people living there and it’s been a pleasure to be a part of the community. I have a personal appreciation for Rossmoor. My in-laws lived in Rossmoor for many years and my wife went to school with one of the Dollar’s granddaughters and actually played at the Dollar Ranch when it was a real ranch. I want to thank the Rose family for encouraging Mike’s Auto Body to continue to be supportive and active in the Rossmoor Community.”
About TV Bingo at Rossmoor
TV Bingo happens the first Tuesday of every month at Rossmoor on Channel 28, Rossmoor’s very own TV station. It allows people to play at home and enjoy this game whose history can be traced back to 1530. Prizes vary each month with gift cards, haircuts, dinners, manicures, jewelry, concert tickets, flowers and more.
February 12th, 2020 at Brass Door in San Ramon
New Class: “Cyber Risk Insurance”
11 a.m. to 2 p.m. including lunch (3 Credits)
Cyber liability insurance is a relatively new product – and is still evolving along with the ever-changing cyber landscape. The purpose of this class is to introduce you to the concept of cyber liability and examine the ways insurance companies are working to help businesses and organizations protect themselves.
April 15th, 2020 at Rossmoor Facility in Walnut Creek
“Look, No Hands! Autonomous Cars and Insurance”
11 a.m. to 2 p.m. including lunch (3 Credits)
The primary course objective is to give the agent a complete understanding of how you park your car with No Hands!! Are you willing to give up control of your car?
June 17th, 2020 at Smith Landing in Antioch
“Insurance Ethics: How Many Ways Can You Say, “Do the Right Thing?
11 a.m. to 2 p.m. including lunch (3 Credits)
Because there are only so many ways to say “Do the right thing” this course covers more than just what ethics is. It includes case studies of ethical behavior and how to maintain ethical procedures for insurance agents.
September 16th, 2020 at Zio Fraedo’s in Pleasant Hill
“Collision Repair for the Insurer”
11 a.m. to 2 p.m. including lunch (3 Credits)
The primary course objective is to give the agent a more complete understanding of how your car is repaired. Are you comfortable leaving your “baby” with strangers? Are you familiar the terms Aftermarket, OEM, OPOEM, LKQ, replace, straighten, sublet, unibody?
*Please ask us about our Online CE Classes available to you!
Mike’s Auto Body added its 17th location when it recently acquired Gil’s Body Works in Pleasanton, CA. With a goal to expand its market and strengthen its presence along the Hwy. 680 corridor, Mike’s Auto Body has long been attracted to the idea of doing business in Pleasanton, a growing area with approximately 80,000 people.
Gil’s Body Works was opened in Dublin, CA in 1988 and moved to Pleasanton in 2001. The facility is approximately 10,000 square feet in size and located in close proximity to the city’s downtown area.
The acquisition is strategic and a great match for Mike’s CEO at Mike’s Auto Body Brennan Rose said. “We were very fortunate that the people at Gil’s gave us the opportunity to sit down and discuss our company culture and keeping their family business, a family business,” he said. “It’s an ideal situation for us, because their operational standards, facility structure and employee base fit our model perfectly.”
Manager Tony Castagnetto has agreed to oversee the operations at the new location to ensure that everything keeps rolling along during the transition period. “We are confident that our new team will hit the ground running while we add our DRP partners and implement our company culture. Jeff Gil like us has a lot of long-term quality employees that we look forward to making part of Mike’s Auto Body Family.
“We would like to thank all of our people for their hard work and dedication,” Rose said. “Our amazing team has enabled us to grow and expand in our current and new markets over the years. As owners, we understand it takes a strong, focused management team and great employees to make our business successful.”
Fixing cars to their pre-accident condition since 1972, Mike Rose and his family have built Mike’s Auto Body into a 17-shop organization known for its honesty and integrity with an emphasis on exemplary customer service. With two locations in Concord and Walnut Creek and one in Lafayette, Pittsburg, Antioch, Brentwood, Richmond, Fairfield Napa San Ramon and now in Pleasanton, Mike’s Auto Body is well-known for being an outstanding business partner in every city where it serves the public.